The first question to ask yourself is this – What is your motivation for starting a blog?
Do you want to make money? Do you want to generate more business for your company? Do you want to share information with like minded people? Do you want to promote yourself and your brand? Do you want to blog to make friends? Do you want to blog to relieve stress? Or perhaps you want to be able to blog about your travels so you can see more of the world?
Knowing what you want to achieve in the long term will make it easier for you to decide what to blog about. And don?t think that decision can?t be changed later on as, if you want, you can start another blog on another subject and run it alongside the first.
When choosing your blogging niche there are a number of things to consider; perhaps at the top of that list should be how confident are you that you can deliver high quality content over an extended period of time? Having a lust for blogging about your favourite hobby or topic may soon fade if you find that you quickly run out of subjects to write about.
If your niche is forever evolving and new ideas and products are coming along all the time, the concern about having enough stuff to write about fades. However, before diving in head first, question your personal dedication to the project.
Do you have the time to update the blog on a regular basis and do you have the ability to write enough material? To test this, see how many articles you can write over a short space of time. If you find the content is easy to write and the words are flowing then go ahead and start your blog using the material you have already written.
Competition is another factor to consider when starting up a new blog. If you want to blog for the sheer experience of it and see generating a secondary income as nice little sideline, competition becomes less important, but if you want to blog for profit, you should research the markets and look for profitable niches in which you can establish yourself.
Turning a profit directly from a blog is certainly possible if you choose the right subject and market it well, but there are many things to learn that go beyond the ability to write engaging content and connecting with your readership.
Some of these skills are surprisingly easy to learn, whilst others less so, but if you fancy giving it a go then there is a ton of material online that will help you along the way; you just have to know where to find it.
When choosing a topic to blog about the bottom line is this ? choose a subject you are interested in otherwise your interest is likely to wane very quickly.
Thinker. Coffee enthusiast. Pop culture trailblazer. Writer. Wannabe zombie evangelist. Beer maven. Entrepreneur.